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Product Manager in Atlanta, GA at The General® Insurance

Date Posted: 2/16/2018

Job Snapshot

Job Description

TheGeneral® Insurance is a rapidly growing company and leading provider of non-standard auto insurance.  Our products are offered in 47 states and are sold through multiple channels, including Internet, Call Center and through Agencies.  We are currently seeking qualified applicants for the position of Product Manager.  The General offers an employee-friendly, fun and challenging work environment.  We are seeking the right candidate to help us attract additional talent to our team.   We pride ourselves on teamwork and quality customer service.  If you do too, please check out this opportunity!

TheGeneral® offers a competitive benefits package including medical, dental, vision, and life insurance after one month of employment; health and dependent care flexible spending accounts, tuition reimbursement, paid time off (vacation, sick, holidays)  401 (k) plan with a matching contribution, wellness initiatives and much more!


The Product Manager is responsible for setting the strategy to deliver profitable growth within their assigned states.  As a Product Manager at The General, you will balance profit and growth in a challenging and rapidly changing, highly competitive environment.  Successful in this position requires the ability to apply creativity inside of an analytical framework.  This exciting opportunity allows for true business ownership inside of a large, stable, and successful company.  You will be working with a great team of associates and will have the opportunity to grow your career with The General.

Essential Job Responsibilities

  • Research the non-standard auto product marketplace to gain advanced knowledge of the competition in order to design strategies to compete within the market.
  • Organize the research, analysis, filing, programming and delivery of product related changes to the market. 
  • Work with Marketing & Sales Department with the development of promotional and marketing strategies of assigned state to ensure that they are directed to the targeted consumer group and partner agencies.
  • Work with the staff support departments as needed to establish standards regarding policy services, data processing requests, pricing and budget analysis, sales support and claims service.
  • Analyze the growth and profitability of assigned states.  Report to senior management periodically on actual growth and profitability versus the budget.
  • Perform other duties as assigned.

Job Requirements

  • Minimum of two to four years of demonstrated proficiency as a Product Manager with personal lines insurance knowledge, preferably with the non-standard product. 

  • Takes responsibility in his/her own learning/education process by finding information to complete tasks from whatever sources are available; learns to prioritize to manage product/project introduction timelines.

  • Advance-level knowledge of Microsoft Excel and intermediate-level knowledge of Microsoft Access, PowerPoint, and Data warehouse and competitor analysis tools is essential.  Overall computer proficiency required.

  • Experience with data analysis as well as a detailed understating of insurance related metrics.  

  • Exhibits a working knowledge of auto insurance pricing, including loss development and trend and how they are applied in the rate making processes.

  • Understands the competitive environment within assigned states and can use this information in your day to day job responsibilities 

  • Ability to effectively communicate information related to assigned states to various internal and external contacts (other departments,Department of Insurance, agents, vendors, etc.). 

  • Proven organization, follow-through, time management and multi-tasking skills needed.

    Education Requirements

    Bachelor’s degree in business related field (Marketing, Finance, Mathematics, and Insurance etc.) required; Insurance designation – CPCU a plus.


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